RAW TALES GIVES READERS AN INSIGHT LOOK INTO VEGAN COMPANIES AND THE INDIVIDUALS BEHIND THE BRAND. WE ASKED OUR FEATURES TO BE RAW AND TRANSPARENT IN SHARING THEIR CHALLENGES, SUCCESS, AND THE PASSION THAT CONTINUES TO DRIVE THEIR BUSINESS.
We would gladly like to introduce Belinda, the owner of My Lily Earth.
WHAT INSPIRED YOU TO START A VEGAN COMPANY?
My inspiration for starting my business is I love how nature can provide all these wonderful resources to make and use completely natural skincare, bath, body and lip products, but also, more importantly, I wanted to be Vegan-friendly.
WHAT SERVICE/PRODUCT DO YOU OFFER?
Artisan Bath + Beauty Apothecary. There is a lot of great Vegan beauty products out there, but there is a limited amount of businesses who solely create Natural Beauty products for Vegans who would like to use all-natural.
WHERE DO YOU FIND YOUR INSPIRATION?
Nature. Using natural and ethically sourced ingredients. Our philosophy is “Keep it simple” We don’t believe in using preservatives, fillers, anti-caking agents, or any synthetics in any of our products. All our ingredients are sourced from certified companies who do not sell ingredients that have been tested on any animals whatsoever and an amazing little small vegan business I discovered.
WHAT DOES SUCCESS LOOK LIKE TO YOUR COMPANY?
Success for me is not having my product in big named department stores, but I would like to be recognised for my range of all-natural vegan products.
